burberry art of the trench video | original trench coat

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Introduction:

Burberry, the quintessential British luxury fashion house, has long been synonymous with its iconic trench coat. The Burberry Art of the Trench video campaign pays homage to this timeless piece of outerwear that has transcended generations and remains a staple in the fashion world. In this article, we will delve into the history of the Burberry trench coat, explore its enduring appeal, and examine how Burberry has become a global fashion powerhouse.

Burberry Art of the Trench Campaign:

The Burberry Art of the Trench campaign was launched in 2009 as a celebration of the brand's iconic trench coat. The campaign invited people from around the world to share their personal style and interpretation of the trench coat through photographs. The resulting images captured a diverse range of individuals wearing the trench coat in their own unique way, showcasing its versatility and timeless appeal.

The campaign not only highlighted the enduring popularity of the trench coat but also reinforced Burberry's reputation as a brand that celebrates individuality and personal style. The Art of the Trench video, which accompanied the campaign, brought these images to life, creating a visual celebration of the iconic garment and the people who wear it.

Trench Coat Burberry Original:

The Burberry trench coat has its origins in the early 20th century when Thomas Burberry, the founder of the brand, invented a new fabric called gabardine. This waterproof and breathable fabric was used to create a coat for British military officers, which later evolved into the iconic Burberry trench coat. The original design featured a double-breasted front, epaulettes, a storm flap, and a belt with D-rings.

Burberry Waterproof Trench:

One of the key features of the Burberry trench coat is its waterproof properties, thanks to the gabardine fabric used in its construction. The tightly woven fabric repels water while remaining breathable, making it an ideal outerwear choice for inclement weather. The waterproof nature of the trench coat has made it a popular choice for both practicality and style, ensuring that it remains a wardrobe staple for generations to come.

How Did Burberry Become Famous:

Burberry's rise to fame can be attributed to several factors, including its innovative designs, high-quality craftsmanship, and strategic marketing efforts. The brand's association with the British royal family also played a significant role in its popularity, as members of the royal family were often seen wearing Burberry garments.

In addition, Burberry's iconic trench coat became a symbol of British heritage and style, further enhancing the brand's appeal to a global audience. Over the years, Burberry has continued to innovate and evolve, staying true to its heritage while embracing modern trends and technologies to remain relevant in the ever-changing fashion industry.

Where Are Burberry Coats Made:

Burberry coats are primarily made in the brand's own factories in the United Kingdom, where skilled craftsmen and women work to ensure the highest quality standards are met. The brand also has production facilities in Europe and Asia, where additional garments are manufactured to meet global demand.

Burberry is committed to ethical and sustainable manufacturing practices, ensuring that its supply chain is transparent and environmentally responsible. The brand works closely with its suppliers to uphold fair labor practices and minimize its impact on the environment, reflecting its dedication to social responsibility and sustainability.

Trench Burberry Vintage:

Vintage Burberry trench coats are highly sought after by fashion enthusiasts and collectors for their timeless appeal and historical significance. These vintage pieces often feature classic design details such as the signature check lining, leather buckles, and horn buttons, showcasing the craftsmanship and heritage of the brand.

Collecting vintage Burberry trench coats is not only a way to own a piece of fashion history but also an investment in a garment that will stand the test of time. The enduring popularity of vintage Burberry trench coats is a testament to their timeless style and craftsmanship, making them a valuable addition to any wardrobe.

Burberry Technical Trench:

In recent years, Burberry has introduced technical innovations to its trench coats, combining traditional craftsmanship with modern technologies to create garments that are both stylish and functional. Technical features such as waterproof zippers, breathable fabrics, and heat-sealed seams enhance the performance of the trench coat, making it suitable for a variety of weather conditions.

The Burberry technical trench coat is designed to meet the needs of today's modern consumer, who values both style and practicality in their outerwear. By incorporating technical elements into its iconic design, Burberry continues to push the boundaries of fashion and redefine the classic trench coat for the 21st century.

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